Archive for December, 2008
Cast a Big Shadow part 2
A few weeks ago, I wrote about how small businesses can cast a big shadow by using several marketing techniques, including buying into a virtual office for client visits and presentations. I want to make an amendment to that post, and include another, smaller way that small businesses can make themselves appear larger than life; [...]
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“Spring” Cleaning in December
As the holidays approach, many businesses stay open on December 24th, and 26th, even though these are not truly busy working days. If your company is staying open, one of the best things you can do on these days is to take advantage of the slow days by running your spring cleaning a few months [...]
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Small Business Hiring Tips
One of the challenges that small businesses face is staffing. A lot of the times, small businesses don’t use the standard hiring mediums of large corporations. Instead, they rely on networking and job referrals to find the right person for the job. An article on BusinessWeek.com’s website insights as to where to turn to find [...]
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What Kind of Self-Manager Are You? Part 1
I am very excited! One of my favorite business authors, David Allen, is coming out with his third book, “Making It All Work,” a book that takes his popular “Getting Things Done” model to the next level. This new book focuses on helping people who fall victim to common organizational “syndromes,” such as the micro-manager, [...]
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Choosing the Right Virtual Assistant
As I begin the process of working with a Virtual Assistant, I am now embarking on the journey of picking out the right one. Like real-world assistants, virtual assistants all have their own areas of expertise, and/or specialty, and it is important that you choose the right person for the job. Moreover, because this will [...]
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Proper Planning is Critical to Success
A (VA) can be a big help for a small business…if you plan properly. One of the most important things to remember about utilizing a virtual assistant, is just like a normal employee, you must set aside work for them, and plan their tasks properly. There are several things you can do to make sure [...]
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Customer Service
I went to the dentist yesterday, and let me say right now that I hate going to the dentist. It all goes back to when I was a little girl. I used to have this horrible dentist – a big mean man who had the worst breath ever – talk about poor advertising! Anyway, I [...]
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Easy Ways to Go Green Next Year
With budgets being tight all across corporate America, more and more businesses are looking for ways to cut costs and stay afloat. One surprising way to save on your budget is to incorporate a little bit “greener” of a work lifestyle into your business. Going green can save you money, and help promote your business, [...]
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What is a Virtual Assistant, and Do I Need One?
As the end of the year draws closer, I find myself preparing for 2009 (getting organized, cleaning up my files, setting all my travel dates and accommodations for the first quarter of next year, etc.) What I am realizing, is that I am going to be on the road quite a bit from January to [...]
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Are you a “Thought Leader?”
One of the best methods to gain visibility and recognition in your particular market or industry is to become a “thought leader,” described by Wikipedia as: “A futurist or person who is recognized among their peers and mentors for innovative ideas and demonstrates the confidence to promote or share those ideas as actionable distilled insights.” [...]
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